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Majdi

Category

Multonia Milano

Year

Start 2023

Role

Branding

PropTech SaaS CEO | Brand Visibility, Content Performance & Founder-Led Growth

The Challenge

Majdi is a founder with a strong product and vision, but his LinkedIn presence wasn’t pulling any weight. His content had low engagement, his profile had minimal visibility, and Realcube’s potential as a category leader wasn’t reflected anywhere.

There was no system in place to consistently position his voice, grow his audience, or turn visibility into interest.

Solution

We designed a founder-led growth playbook rooted in simplicity and consistency:

  • Profile Repositioning: We rewrote Majdi’s headline, summary, and experience to make his mission and product value proposition crystal clear, while also improving keyword visibility.
  • Audience-Aligned Content Strategy: Majdi began publishing short, value-first posts around PropTech innovation, digital transformation in real estate, and company milestones.
  • Consistency Engine: LVL delivered a clear content calendar, comment strategy, and weekly reviews to keep execution moving without draining internal resources.
  • Data-Driven Feedback Loop: We tracked impressions, profile traffic, and engagement weekly to optimize content hooks and post structure.

Results 

What we achieved in 6 weeks: 

→ 158% increase in new followers
→ 78% increase in unique visitors
→ 253 search appearances
→ 34% increase in engagement rate